Analysis of Market Competition Pattern of China's Motor Electronic Control Industry in 2018
The motor electronic control and the main engine supply chain support are mainly divided into three models of third-party motor electronic control enterprise and independent research and development of the main engine factory. In 2016, the domestic third-party supporting share of new energy automobile motor and electronic control reached 67% and 60%, occupying a major market share. The independent support of the main engine factory accounted for 33% of the motor market, of which BYD accounted for 67% of the OEM.
According to our incomplete statistics of domestic new energy vehicle enterprises, the proportion of third-party equipment (joint venture + supplier support) of motors in 2014-2017 was 54.9%, 50.4%, 52.8% and 61.8%, respectively. 51.2%, 46.8%, 49.6% and 57.6%, the proportion of third-party supporting facilities continued to rise, mainly due to the increase in market share of joint-venture motor electronic control suppliers.
Passenger car manufacturers mainly include BYD, Geely, SAIC, and Beiqi New Energy. Among them, BYD has accumulated a wealth of motor electronic control research and development capabilities in the early stage, and realized its own supporting power system. Other independent brand manufacturers focus on vehicle design and manufacturing, and motor electronic control is mainly based on third-party support. With the entry of Internet car companies into the market in the future, third-party support is expected to continue to penetrate the passenger car market.
Foreign third-party motor control manufacturers have taken the lead in entering the global new energy power system supply chain by virtue of their competitive advantages in the traditional fuel vehicle automotive electronics field, and occupy some domestic high-end passenger car shares. Among them, UMC (a joint venture between Bosch and SAIC) has entered the supply system of Geely and SAIC's new energy passenger vehicles. Huaneng Magna (a joint venture between Huayu Auto and Magna China) is expected to enter the public MEB platform supply system.
